“Sometimes you guys tell me that I’m important to the company and I pretend to believe them. It’s about the people at NRS now.”

50 years ago, a business professor wondered if he could do the things he was teaching. Could he build a company? Better yet, could he build a company that he would want to buy from or work for? That business professor was Bill Parks.

“Now here we are, 50 years later, and I can’t say that I can do the things I was teaching, but NRS can certainly do the things.”

That approach helped create loyal, long-lasting relationships with customers, employees and business partners in the Northwest and beyond. Since 1972, NRS has grown from a mail-order business operated in Bill’s garage to a global outdoor sporting goods brand and prominent employer in the small town of Moscow, Idaho.

“It’s just an amazing company that I am really so happy to have been associated with.” – Bill Parks

Learn more about NRS’s history: https://www.nrs.com/about/